Florida’s Senate Bill 262 Will Harm Consumers and Small Businesses Online

Ben Sperry May 1, 2023

The Center Square View Original Source

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While it bills itself a “Digital Bill of Rights,” the Florida Senate Bill 262 could actually harm consumers and businesses online by substantially raising the costs of targeted advertising.

For consumers, this would mean less “free” stuff online, as publishers switch from advertising-based to subscription-based models. For businesses, it would mean having less ability to target advertisements to consumers who actually want their products, resulting in less revenue.

Read the full piece here.