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The Hidden Wealth of Payment Cards: How Innovations in Payments Transform Society
Truth on the Market
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It’s a dreary December morning and, on your way to work, you stop at a coffee shop. There are only three people in line, so you assume you’ll be served quickly.
But after a few minutes, you notice the customer at the front of the queue fumbling as they laboriously count out the exact change. The next customer is muttering cuss words under his breath, while the one in front of you is staring blankly at the sign behind the barista that says “Cash Only.”