Lessons from the UK for Brazil’s Digital Market Strategy

Dario Oliveira Neto July 22, 2025

Truth on the Market View Original Source

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Brazil is broadly expected to move forward in the very near future with plans to adopt ex-ante competition regulations to govern digital platforms. Indeed, in the wake of a public consultation launched by the Ministry of Finance in early 2024, President Luiz Inácio Lula da Silva and the administration have spent much of the past year actively promoting plans for this new regulatory regime, although the formal bill text has not yet been introduced.

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