Dan Gilman on Fake Product Reviews
The Roomster case doesn’t get to some of the more complicated questions surrounding fake reviews, such as how to reach international entities engineering fake reviews, said Dan Gilman, senior scholar of competition policy at the International Center for Law & Economics and a former FTC attorney advisor. Gilman spoke during the webinar with Breyault.
He said it also doesn’t address whether to hold accountable businesses that incentivize consumers to leave reviews either through discounts or monetary rewards.
“It is a complex moving target,” Gilman said.