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Apple, Antitrust, and the FTC

Popular Media Antitrust investigators continue to see smoke rising around Apple and the App Store.  From the WSJ: For starters, subscriptions must be sold through Apple’s App . . .

Antitrust investigators continue to see smoke rising around Apple and the App Store.  From the WSJ:

For starters, subscriptions must be sold through Apple’s App Store. For instance, a magazine that wants to publish its content on an iPad cannot include a link in an iPad app that would direct readers to buy subscriptions through the magazine’s website. Apple earns a 30% share of any subscription sold through its App Store. …

A federal official confirmed to The Washington Post that the government is looking at Apple’s subscription service terms for potential antitrust issues but said there is no formal investigation. Speaking on the condition of anonymity because he was not authorized to comment publicly, the official said that the government routinely tracks new commercial initiatives influencing markets.

Investigators certainly suspect Apple of myriad antitrust violations; there is even some absurd talk about breaking up Apple.  There is definitely smoke — but is there fire?

The most often discussed bar to an antitrust action against Apple is the one many regulators simply assume into existence: Apple must have market power in an antitrust-relevant market.  While Apple’s share of the smartphone market is only 16% or so, its share of the tablet computing market is much larger.  The WSJ, for example, reports that Apple accounts for about three-fourths of tablet computer sales.  I’ve noted before in the smartphone context that this requirement should not be consider a bar to FTC suit, given the availability of Section 5; however, as the WSJ explains, market definition must be a critical issue in any Apple investigation or lawsuit:

Publishers, for example, might claim that Apple dominates the market for consumer tablet computers and that it has allegedly used that commanding position to restrict competition. Apple, in turn, might define the market to include all digital and print media, and counter that any publisher not happy with Apple’s terms is free to still reach its customers through many other print and digital outlets.

One must conduct a proper, empirically-grounded analysis of the relevant data to speak with confidence; however, it suffices to say that I am skeptical that tablet sales would constitute a relevant market.

Meanwhile, Google demonstrates the corrective dynamics of markets.  New entry during an investigation period can influence agencies’ decision-making — as it should; Google has recently offered a new service, OnePass, which would allow publishers to keep up to 90% of subscription revenue.  It is unknown — and perhaps unknowable — which business model is “correct;” perhaps both are preferable in their individual contexts.  It appears there is emerging, significant competition in this space, of which regulators should take note.

Finally, in light of Geoff’s recent post, it is also worth discussing whether Tim Wu’s recent appointment to the Commission impacts the likelihood of a suit against Apple.  Geoff thinks it means a likely suit against Google; Professor Wu might bring similar implications for Apple — after all, Professor Wu has described Apple as the company he most fears.  I have no doubt that Professor Wu will spend a good deal of his time at the Commission dealing with issues surrounding both Google and Apple, policy issues concerning both, and potential antitrust theories surrounding business practices such as Apple’s subscription model.  I am skeptical, however, that his presence changes the actual likelihood of a suit: Section 2 law remains a substantial obstacle.  The real value of his creative thinking will be in generating Section 5 claims surrounding these business arrangements — where the Commission must demonstrate substantially less onerous requirements and where the Commission operates within greater legal ambiguities.  In this light, will Professor Wu bring such an aggressive stance to Section 5 so as to make the difference between an Apple challenge or not?  I doubt it — the Commission has already expressed an interpretation of Section 5 that I find unjustifiably aggressive.  The Commission needs no assistance in leveraging Section 5 to intervene in high-tech contexts: just ask Intel.

Predictions are a rough business: that caveat aside, I continue to believe the FTC will file against Apple — and because of the obvious (and likely impassable) hurdles under Section 2, I believe the eventual complaint will be a bare Section 5 suit.

Filed under: antitrust, economics, federal trade commission, monopolization, regulation, technology

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Antitrust & Consumer Protection

Carl Shapiro to CEA

Popular Media The WSJ reports that Carl Shapiro, deputy assistant attorney general for economics in the DOJ’s antitrust division, has been nominated by President Obama to his . . .

The WSJ reports that Carl Shapiro, deputy assistant attorney general for economics in the DOJ’s antitrust division, has been nominated by President Obama to his Council of Economic Advisers.  Also worth noting is that Phil Weiser, also a former deputy assistant attorney general in the antitrust division, is now senior advisor for technology and innovation at the National Economic Council.

Congratulations to both, and I’m delighted to have them out of the DOJ and in the White House where they can do less damage.  Kidding.  Actually, I think both will (and in Phil’s case, already do) offer much-needed and valuable input in the White House.

 

Filed under: announcements, antitrust, economics, politics, technology Tagged: carl shapiro, cea, doj, economists

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Antitrust & Consumer Protection

Elite College Pays — For Men, But Not Women

Popular Media David Leonhart points out the new Dale & Krueger study on the value of an elite undergraduate education.  His punchline: A decade ago, two economists . . .

David Leonhart points out the new Dale & Krueger study on the value of an elite undergraduate education.  His punchline:

A decade ago, two economists — Stacy Dale and Alan Krueger — published a research paper arguing that elite colleges did not seem to give most graduates an earnings boost. As you might expect, the paper received a ton of attention. Ms. Dale and Mr. Krueger have just finished a new version of the study — with vastly more and better data, covering people into their 40s and 50s, as well as looking at a set of more recent college graduates — and the new version comes to the same conclusion.

Indeed, check out the Dale & Krueger abstract:

When we adjust for unobserved student ability by controlling for the average SAT score of the colleges that students applied to, our estimates of the return to college selectivity fall substantially and are generally indistinguishable from zero. There were notable exceptions for certain subgroups, [namley] for black and Hispanic students and for students who come from less-educated families.

So — college prestige doesn’t matter much.    Right?  Not so fast my friend…

The devil is in the details.  Or in this case, the regression tables.  And the real story is that college prestige matters quite a bit for men, but not women.  Robin Hanson is on the case (the study itself is in italics):

To find the truth, you have to study Table 4 carefully, and note footnote 13:

For both men and women, the coefficient was zero (and sometimes even negative) [in] the self-revelation model.13

[footnote:] 13 This lower return to college selectivity for women is consistent with other literature. Results from Hoekstra (2009), Black and Smith (2004) and Long (2008) all suggest that the effect of college selectivity on earnings is lower for women than for men.

Table 4 shows that attending a college with higher SAT scores clearly lowered the wages of women 17-26 years after starting college (in 1976) — a school with a 100-point higher average SAT score reduced earnings by about 6-7%!  The two estimates there are significant at ~0.01% level! (The other three, for other periods after starting college, are significant at the 5% level.)

One obvious explanation is that women at more elite colleges married richer classmate men, and so felt less need to earn money themselves. Why don’t the study’s authors want us to hear about that?

See also here and here.

Filed under: economics, Education, universities

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SCOTUS Denies Cert in Leegin II

Popular Media From the WSJ: The U.S. Supreme Court on Tuesday refused to take another look at its controversial 2007 antitrust ruling that allowed manufacturers to set . . .

From the WSJ:

The U.S. Supreme Court on Tuesday refused to take another look at its controversial 2007 antitrust ruling that allowed manufacturers to set retail prices for their products.  The court, without comment, rejected an appeal by the Texas boutique retailer that was on the losing end of the court’s 5-4 decision nearly four years ago, which was condemned by consumer advocates.

The ideologically divided ruling overturned nearly 100 years of legal precedent and held that manufacturers did not automatically violate federal antitrust law by imposing pricing restraints on retailers. Such restraints can bar stores from selling a manufacturer’s products at a discount.  The high court said in its 2007 ruling that pricing agreements should be judged individually to determine whether there are valid pro-competitive reasons for imposing the price restrictions.

The decision reverberated quickly as manufacturers in sectors like baby goods, consumer electronics, home furnishings and pet food blocked discounters.  Texas retailer Kay’s Kloset, which challenged the pricing policies of Brighton Inc., a maker of handbags and other accessories, said a lower court had taken the Supreme Court’s ruling too far, effectively rendering all vertical price-fixing policies legal.

The retailer enlisted the help of a noted Harvard law professor for its second effort at the Supreme Court.

Lawyers for Brighton said the lower courts faithfully applied the Supreme Court’s ruling. The company said its pricing agreements were pro-competitive because higher prices for Brighton goods encouraged retailers to invest more in marketing, displays and customer service.

This is consistent with our earlier analysis here, in which we observed that “I do not think that such a ruling threatens the ability of plaintiffs, in the appropriate case with appropriate evidence, to bring a rule of reason RPM case.  Further, there does not appear to be much for the Supreme Court to do here.”

Filed under: antitrust, economics, Supreme Court

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Antitrust & Consumer Protection

Is the FTC Moving to the National Gallery of Art?

Popular Media The Federal Trade Commissioners have posted a letter to Congressmen John Mica and Nick Rahall, members of the House Transportation and Infrastructure Committee, “in response . . .

The Federal Trade Commissioners have posted a letter to Congressmen John Mica and Nick Rahall, members of the House Transportation and Infrastructure Committee, “in response to legislative action by the Committee to transfer the historic FTC Building to the National Gallery of Art.”  I had not heard about any planned legislative action to move the FTC to the National Gallery of Art and thought this might be of interest to our readers.

I’ve copied the Commissioners’ letter below:

Dear Chairman Mica and Ranking Member Rahall:

As the bipartisan Commissioners of the Federal Trade Commission, we write to state respectfully our strong opposition to efforts to remove the FTC from the historic FTC Building to transfer it to the National Gallery of Art. Forcing the FTC out of its federally-owned headquarters would displace our agency from a building that it has continuously occupied since it was designed and built for us over 70 years ago. Since 1938, the FTC Building, located at 600 Pennsylvania, NW, in Washington, D.C., has served as the FTC’s headquarters, housing management, administrative, and adjudicative functions. The building is currently home to approximately 700 people who support the FTC’s missions of protecting American consumers and maintaining competition in the American marketplace.

More critically, a forced move of the FTC could impose additional costs on the American taxpayer from the need to replicate important functions of the FTC Building in a new building. As major examples, the FTC would have to build new courtrooms for conducting adjudications as well as replace its extensive information technology infrastructure, including infrastructure for tracking, investigating, and fighting online and offline fraud.

Yet another significant cost could be for securing more space for the federal government. This would include finding new space for a federal agency that might be displaced by the FTC’s move into a building that the other agency occupies or plans to occupy. And the taxpayers would still have to pay for the maintenance of the FTC Building. While we understand that the National Gallery’s existing buildings were paid for with private funds, monies are appropriated annually for the National Gallery’s operation and maintenance. Thus, even if the National Gallery were to use private funds to remodel the FTC Building for its own use, taxpayers apparently would be responsible for maintenance and operations of yet another National Gallery building (the FTC Building, which the legislation proposes to rename National Gallery of Art-North).

In addition, it is not clear to us the impact of the proposed legislation on historic preservation. The FTC Building is part of the Pennsylvania Avenue National Historic Site, which is registered under the National Historic Preservation Act of 1966. As such, the building’s exterior and countless features of its interior are protected by that Act and its procedures. This includes the building’s iconic man and horse statues, entitled “Man Controlling Trade.”

When laying the cornerstone for the FTC building in 1937, President Franklin Roosevelt said “[m]ay this permanent home of the Federal Trade Commission stand for all time as a symbol of the purpose of the Government to insist on a greater application of the Golden Rule to the conduct of corporations and business enterprises in the relationship to the body politic.” It is our hope that the building’s dedicated purpose can continue to be honored.

Thank you for your consideration of this matter.

More detail is available here.  Representative Mica was apparently not swayed by the pleas of the Commissioners, observing that “It would spoil the view for the five commissioners, and they are upset because they have one of the best views of the Capitol.”  The bill (HR 690) apparently was approved by the committee today by voice vote.

Here is the the House analysis purporting to support its claim of $540 in taxpayer savings from kicking the Commission out of 600 Pennsylvania in favor of the National Gallery (who would apparently raise $200 million for renovations).

Filed under: antitrust, federal trade commission

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Antitrust & Consumer Protection

Dan Crane’s The Institutional Structure of Antitrust Enforcement

Popular Media Dan Crane’s new book is now available from Oxford University Press (HT: Danny Sokol).  Dan has been a repeat visitor to TOTM, is a co-author, . . .

Dan Crane’s new book is now available from Oxford University Press (HT: Danny Sokol).  Dan has been a repeat visitor to TOTM, is a co-author, and his scholarship on is always insightful.  I suspect this book will become a standard reference in the growing antitrust institutions literature.  Here is the book description from the OUP website:

The Institutional Structure of Antitrust Enforcement , by Daniel A. Crane provides a comprehensive and succinct treatment of the history, structure, and behavior of the various U.S. institutions that enforce antitrust laws, such as the Department of Justice and the Federal Trade Commission. It addresses the relationship between corporate regulation and antitrust, the uniquely American approach of having two federal antitrust agencies, antitrust federalism, and the predominance of private enforcement over public enforcement. It also draws comparisons with the structure of institutional enforcement outside the United States in the European Union and in other parts of the world, and it considers the possibility of creating international antitrust institutions through the World Trade Organization or other treaty mechanisms. The book derives its topics from historical, economic, political, and theoretical perspectives.

Go buy it.

 

Filed under: antitrust, scholarship

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Antitrust & Consumer Protection

Antitrust and ObamaCare

Popular Media There is an interesting story developing on antitrust enforcement and collaboration between hospitals and doctors encouraged by the new health care law.  The New York . . .

There is an interesting story developing on antitrust enforcement and collaboration between hospitals and doctors encouraged by the new health care law.  The New York Times reports:

An influential Republican member of the Federal Trade Commission, J. Thomas Rosch, said that without “vigorous antitrust enforcement,” the new alliances of health care providers could reduce competition and increase costs to consumers.  Mr. Rosch set forth his concerns in private letters to the White House and the federal Medicare agency. The letters, obtained by The New York Times, reveal a struggle between the Justice Department and the commission over who should police the market.

The Rosch letter purportedly asserts that ““The creation and operation of accountable care organizations potentially conflict with the antitrust laws … . The Supreme Court long ago prohibited competing providers from jointly contracting to provide their services, except in specified circumstances.”

David Balto (Center for American Progress) describes the FTC position on collaboration between hospitals as “unreasonable skepticism.”   The Times also reports that the FTC and DOJ are trying to work out a joint policy statement on the issue:

Officials of the two agencies, which normally share responsibility for enforcing antitrust laws, are trying to devise a joint statement explaining how they will evaluate proposed collaborations by doctors and hospitals. The agencies said, in response to questions, that their goal was to have one consistent policy, but they refused to give details of their talks.

Apparently, the letter spurred this response from nine senators encouraging collaboration and shared jurisdiction between the agencies.

And while we’re on Obamacare, though on a completely unrelated note, MIT economist Jonathan Gruber will be releasing a comic book to explain the misunderstood virtues of the bill to the American public:

Gruber said he will illustrate how the president’s plan will lower health-care costs and end discriminatory insurance practices that make it much harder for sick people to get coverage.  “My family made me realize that there’s such a misunderstanding of the bill, and that it’s important to explain why we need this, and what it does,” he said. “I’ve found that when people understand it, they like it.”

That is all.

Filed under: antitrust, economics, health care reform debate, markets, regulation

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Antitrust & Consumer Protection

Revisiting the Theory and Evidence on State CPAs and FTC Act Section 5 Follow-ons

TOTM One of the most fundamental issues in the ongoing debate concerning the costs and benefits of expanded FTC Section 5 enforcement is the extent to . . .

One of the most fundamental issues in the ongoing debate concerning the costs and benefits of expanded FTC Section 5 enforcement is the extent to which one must be concerned with its collateral consequences.  A central claim of proponents of a broad interpretation of Section 5 coupled with its aggressive enforcement is that concerns with false positives are misplaced because plaintiffs do not have a private right of action, and thus collateral consequences associated with follow-on litigation will be muted.

Read the full piece here

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Antitrust & Consumer Protection

Tim Wu to the FTC: What does it mean?

Popular Media As you may have heard, Columbia lawprof and holder of the dubious distinction of having originated the term and concept of Net Neutrality, Tim Wu, . . .

As you may have heard, Columbia lawprof and holder of the dubious distinction of having originated the term and concept of Net Neutrality, Tim Wu, is headed to the FTC as a senior advisor.

Curiously, his guest stint runs for only about four and a half months.  As the WSJ reports:

Mr. Wu, 38, will start his new position on Feb. 14 in the FTC’s Office of Policy Planning, and will help the agency to develop policies that affect the Internet and the market for mobile communications and services. The FTC said Mr. Wu will work in the unit until July 31. Mr. Wu, who is taking a leave from Columbia, said that to work after that date he would have to request a further leave from the university.

Mr. Wu’s claim that the source of the date constraint is Columbia doesn’t pass the smell test.  Now, it is possible that what he says is literally true–and therefore intentionally misleading.  Perhaps he asked only for leave through the end of July and would indeed have to request further leave if he wanted it.  But the implication that Columbia would have trouble granting further leave–especially during the summer!–and thus the short tenure seems very fishy to me.

So what else could be going on, while we’re reading inscrutable tea leaves?  Well, for one thing, it could be that Wu has already signed on for some not-yet-public role at Columbia that he prefers not to imperil.  Maybe associate dean or something like that.

But I have another, completely unsupported speculation.  I think the author of The Master Switch (commented on by Josh and me here) and one of the most capable (as far as that goes) proponents of Internet regulation in the land is being brought in to the FTC to help the agency gin up a case against Google.

I think with Google-ITA seemingly approaching its denouement, the FTC knows or believes that Google is either planning to abandon the merger or else enter into an (insufficiently-restrictive for the FTC) settlement with the DOJ.  In either case, not a full-blown investigation and intervention into Google’s business.  So the FTC is preparing its own Section 5 (and Section 2, but who needs that piker when you have the real deal in Section 5?) (for previous TOTM takes on Section 5, see, e.g., here and here) case and has brought in Wu to help.  Given the switching back and forth between the DOJ and FTC in reviewing Google mergers, it could very well be (I haven’t kept close tabs on Google’s proposed acquisitions) that there’s even already another merger review in waiting at the FTC on which the agency is planning to build its case.

But the phase of the case requiring Wu’s full attention–the conceptual early phase–should be completed by the end of July, so no need to detain him further.

More concretely, I would point out that it says a lot about the agency’s mindset that it is bringing in the likes of Wu to help it with its ongoing forays into the regulation of Internet businesses.  By comparison, I would just point out that Chairman Majoras’ FTC brought in our own Josh Wright as the agency’s first Scholar in Residence.  Sends a very different signal, don’t you think?

Filed under: antitrust, federal trade commission, google, technology Tagged: Federal Trade Commission, google, Tim Wu

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Antitrust & Consumer Protection