"TM"ing the Blogosphere
It looks like people take issue with our use of TM after our name and tagline. See Gordonâ€™s post at the Conglomerate and this comment from Josh’s post:
Great blog, but do you really want to trademark this: â€œAcademic commentary on law, business, economics and moreâ€?? Itâ€™s tacky. There are millions of bloggers out there, and if everyone starts trademarking everything then there will hardly be an un-trademarked phrase available. Itâ€™s not in the spirit of openness that the internet thrives on. Are you really going to bring a trademark action against some other blogger that also wants to use this byline? Look around at the most famous and widely read bloggers. They donâ€™t thrive because of their cleverly trademarked name or phrase; itâ€™s because the quality of their work draws people back. Any â€œcopycatâ€? would just wither on the vine. Youâ€™re not selling widgets here, youâ€™re having a conversation.
I slapped on “TM” with little thought (Geoff and I did discuss whether SM was more appropriate) and out of habit (when I worked in-house, one of my jobs was to provide legal review of product catalogs, marketing materials, etc., and the main thing this entailed was slapping on TM and ® at every opportunity). After further thought, Iâ€™ll pull it off the tagline. Iâ€™m inclined to leave it on the name. Thoughts?